Interesting telemarketing call I received about noon today. Of course it was a recorded message call asking me to press one to be connected to a live “health care expert”. What was the extent of the call? Health care for “about” three dollars a day. Wow! Sign me up! And that was for the entire family. Unbelievable! I continued to listen out of shear comic relief as I, being a licensed health insurance broker since 1993, know there is no true health insurance policy that will cover any Texas family for three bucks a day. Well, I decided not to press one to speak to a live rip off artist as I have spoke with them in the past. I just didn’t have the patience this day but though it might be time for a little discussion on the matter of Health Discount Cards.
It seems anytime we have a downward spiral in the economy these little bankruptcy creators stick their head up out of the sand. Simply put, most times they over hype the actual benefits received for enrollment. And, most times doctors and hospitals look at you with disbelief when you present one for payment.
Hey Texas, no matter what the guy on the other end of the phone tells you, no matter how crafty their website is, these plans are not insurance under any shape form or fashion. Period. No doctor or medical facility is required to accept these cards for even the discount they imply.
My experience with these plans is that most claim to provide “up to” eighty percent coverage. Notice the “up to” part. Most Texas consumers that get roped into these plans fail to hear the “up to” part, or the nice little guy on the other end of the phone conveniently fails to mention the “up to” part. These goofy discount plans also tout doctor visits are also covered and the one I got today stated if I act today I would get free dental and vision coverage. Wow! These plans also profess guaranteed issue, regardless of medical history. Well, they should, these are not health insurance policies and because there is absolutely no underwriting they can make these claims and ravage the poor defenseless consumers of health insurance in Texas. Texans with medical conditions are desperate and generally take these plans because of the statements of guaranteed issue coverage, however Texas is whats called a risk pool state, meaning most anyone can get coverage if they just contact a licensed health insurance broker.
Also of note the State of Texas has attempted to aggressively go after these plans and Attorney General Greg Abbott has even posted on his website that they are nothing more than “phony, deceptive, or nearly worthless health care discount card”. Wow! I could not have said it better myself. Also, the Texas Department of Insurance posted a warning in early 2005 warning consumers of these plans.
Of note, since these plans are not insurance and do not require a state insurance license to market them, telephone “boiler” rooms tend to market the lions share of these products using television and radio advertisement to generate phone traffic into a room full of sharks waiting to attack any poor Texas victim.
Now, how do these plans actually work? Well, in theory these plans attempt to use the same basic premise that PPO health insurance plans use. All PPO plans have a network of doctors and hospitals. In order for a provider to be in network the doctor agrees to discount his services, this practice is also known as “re-pricing”. There is no hard and fast “normal” discount, it can range from five to eighty percent. It just all depends on the contract the provider has with the network or health insurance company. The doctor or hospital then bills the Texas health insurance company for services at the re-priced amount and the insurance provider pays the bill, eliminating the Texas consumer the hassle of paying for services received up front, filling out claim forms and then waiting for reimbursement. The problem with discount cards is there is no insurance company that has agreed to pay the remaining balance due, so no doctor is obligated to accept the cards as the Texas Attorney General stated in his memo.
Back in 2004 I had a detailed discussion with City of Arlington Mayor Robert Cluck who is also a doctor, I spoke with Mayor Cluck about discount cards and he just laughed, I then informed him that he was in several discount card networks and I asked how he intended to handle these, his statement back to me was that if the patient did not have health insurance he would not accept them. Simply put, he would not allow the patient to receive the discount as claimed by the discount card. No insurance, no special pricing. Now Dr. Cluck may have softened his stance since 2004, but I have known the man for several years and he just isn’t the type of person to change his mind much.
So where does that leave the Texas health insurance consumer? Well, I advise you to stay away from these mickey mouse programs. Stick with true blue health insurance, it just is not worth the headache and potential emotional pain you could be subjected to when dealing with these cards. If you have health conditions and know for a fact you can’t be covered by traditional health insurance that requires underwriting then look into the Texas Health Risk Pool. If you are in decent health then find an experienced broker or agent and allow him to provide you with quotes or visit any number of websites that provide quotes that you can do yourself. Just be careful what you are signing up for, it could very well be that you just bought a discount card and the shock will come at time of service.




